[[Predictably Irrational]]
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Predictably Irrational

The hidden forces that shape our decisions
Dan Ariely
Dan Ariely
Predictably Irrational: The Hidden Forces That Shape Our Decisions
ISBN 0061854549

Interesting book by a behavioral economist on experiments about how people really make decisions.

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books/predictably_irrational.txt · Last modified: 2010/05/24 13:52 by ram
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